Vitalis · HealthFi
Wellness as a real touchpoint
Vitalis is built around iris authentication devices and wellness engagement. Through it, health-related activity can connect to CheePoint and the HYK ecosystem — step by step.
Role of Vitalis
Three roles inside the ecosystem
Vitalis is more than an external partner product — it can become a key layer connecting HYK utility, CheePoint distribution, global marketing and revenue.
User touchpoint
A real product reaching users through device distribution, registration, reports, banners and campaigns.
Revenue layer
Premium reports, partner campaigns, advertising slots and payment-related revenue.
Ecosystem bridge
Connects health activity, CheePoint rewards, HYK payment benefits and value circulation.
Freemium model
Free to start, premium to go deeper
Devices are positioned as a user-acquisition channel based on free distribution. Monetization comes from premium access — not from selling the device.
- Basic wellness check results — free
- Detailed reports — paid
- Historical comparison — paid
- Additional analysis — paid
- Family / corporate wellness — future
Pay with HYK, get more
HYK is one of several payment options — alongside card and USDT — but made more attractive through benefits. The purpose is organic demand, not forced usage.
- ✦Discount on premium reports
- ✦CheePoint cashback
- ✦Additional report unlocks
- ✦Premium Pass access
- ✦Campaign participation rights
- ✦Priority access to events or features
Wellness, not medical diagnosis. Vitalis communication focuses on wellness visualization and general health-related insights — not medical diagnosis — and follows legal, privacy and regulatory requirements in each region.